TREND. STRATEGY. DESIGN.

Hi, how are ya?

With a background in graphic design and over 15 years of experience in trend forecasting and product design for some of the world’s largest brands, factories and retailers, I have a deep understanding of color, materials, and manufacturing processes.

I offer strategic vision and art direction to my team and partners, ensuring that the right concepts reach retail at the right time.

I love the why.

I am passionate about using data and consumer insights to drive impactful product design that is not only visually appealing but functional and relevant.

By integrating insights, I lead with strategy, ensuring products not only meet market demands but also forge meaningful connections with consumers.

I am passionate about every step of the design and development process: an idea, a strategy, a sketch, a factory tour, a product on a store shelf.

I am excited by the ideas of globalization, localization and being a part of something larger than myself.

I have been wildly fortunate to travel the globe throughout my career.

I am as comfortable trend shopping in Paris as I am in a metal factory in Taipei. My travels include all over the US, Europe, Asia and the Middle East.

Each factory tour, any ‘retail safari’ comp shop, every tradeshow gives me greater understanding, insight and inspiration for the future.